Clarion Communications Maid Up as Kerrymaid Appoints the Agency For Its B2B Marketing Solutions
Kerrymaid, the professional dairy brand developed by chefs for chefs, has appointed Clarion Communications as its UK PR agency to carry out its B2B marketing solutions.
Clarion’s B2B division, which includes clients Unilever, Tate & Lyle and Jacobs Douwe Egberts, to name but a few, secured the contract in a non-competitive process, having demonstrated its ability to develop successful creative B2B marketing strategies. The remit, which includes PR, social and trade marketing will include the launch of the brand’s new communications platform, The Smooth Finish to the diverse foodservice sector.
Karen Heavey, Brand Manager at Kerrymaid, commented: “The Clarion team has an impressive client-base and proven track record in delivering best-in-class B2B marketing solutions under one roof and so we’re delighted to have them on board.”
The partnership comes as Clarion grows its B2B team and widens its foodservice offering, having appointed Associate Director, Nick Haigh, who previously headed up Kerrymaid’s marketing activities.
Amanda Meyrick, CEO at Clarion Communications said: “We are thrilled to be working with Kerrymaid and are looking forward to delivering an integrated communications plan that drives growth and inspires Kerrymaid’s customers.”