Spirits expert Pritesh Mody joins Clarion’s advisory board

We’re delighted to announce the appointment of leading spirits expert, Pritesh Mody to our advisory board of ‘Very Clever People’.

After working with Pritesh regularly, we’re thrilled to welcome him to the team and further strengthen our drinks expertise (while we hate to blow our own trumpet, we are nominated for Drinks Business PR Agency of the Year – again!)

As founder of the UK’s leading bespoke bottled cocktail company, World of Zing, and regular cocktail presenter on Channel 4 Sunday Brunch, few people have influenced the cocktail scene more than Pritesh.

His clever use of ingredients, including chickpea water and nori seaweed, thrust him into the media spotlight and helped him to build a unique cocktail business. Having taken World of Zing from a stall at Brockley Market to become trusted cocktail partners to some of the UK’s favourite hospitality brands – from the tables of Bill’s Restaurants to the bedrooms of The Pig Group, Champneys and The Langham Hotel – Pritesh has a wealth of experience to offer established spirits brands and start-ups alike.

Great to have you on board Pritesh.